Studio Veldwerk is the graphic design practice of Fran Van de Velde.

The goal is to always create simple, beautiful work where function and emotion are considered equally important. Work that is absent of a personal style, work that communicates the right message.

I instinctively gather and filter ideas, while working very closely with clients, in order to come up with a solution that is individually crafted.

In print or on screen.

Working with startups, artists, institutions or larger businesses, my work is driven by a belief in collaboration and strong communication, always keeping the approach flexible.

Mid 2016 I founded a collaborative design studio called Superset together with Saskia Wierinck.